Global Yachting Media Aligns with Bahamas to Drive Luxury Tourism

FORT LAUDERDALE, FL (October 30, 2008) – Global Yachting Media, the yachting industry’s only integrated marketing communications firm, has formed a strategic alliance with the Bahamas Ministry of Tourism.

The Islands of the Bahamas has pledged government support for Global Yachting Media promotional projects, including “Taste of the Bahamas,” an annual yacht charter broker educational and experiential event to promote megayachting in the archipelago.

“It is because of our natural appeal and our desire to showcase it to the world that we have partnered with Global Yachting Media to develop tactical marketing and promotional opportunities that will serve to showcase our first-class marinas, luxurious accommodations and endless island charm,” said Vernice Walkine, Director General of the Bahamas Ministry of Tourism.

“Affluent global travelers, international yachtsmen, and yacht charter industry professionals are looking for new destinations,” said Melanie Madon, Co-Founder and Principal of Global Yachting Media, Inc. “We believe the Islands of the Bahamas are well positioned as an up and coming luxury yachting destination.”

Melanie Madon, a 22-year yachting industry veteran, and Jennifer LeClaire, an 18-year media industry professional, head up a team of writers, editors, web developers, PR pros, marketing specialists, graphic designers, branding gurus, event managers, consultants, market researchers and photographers who know how to craft multimedia messages that cut through the clutter.

About Global Yachting Media
A division of LeClaire Madon, Inc., Global Yachting Media is the yachting industry’s only integrated marketing communications firm. Whether you need a quick press release, a complex web site, grand opening event management, or some other promotional service, consider Global Yachting Media your one-stop shop for strategic solutions that bring results. For more information, visit www.globalyachtingmedia.com.

About the Islands of the Bahamas
Declared one of the hottest destinations in the world by Condé Nast Traveler, the 700 Islands Of The Bahamas attract visitors with world-class diving and fishing, beautiful turquoise water and miles of picture perfect beaches. Island-life, from the non-stop excitement and entertainment of Nassau/Paradise Island and Grand Bahama Island to the laid-back lifestyle of the Out Islands, comes in a variety of flavors for discerning travelers yet draped in one colorful Bahamian backdrop. For more information on travel packages, activities and accommodations, visit www.bahamas.com.

PR Contact:
Global Yachting Media
401 E. Las Olas Blvd., Suite 130-409
Fort Lauderdale, FL 33301
800.486.2976
luxury@globalyachtingmedia.com
 

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